St. Anne’s Column: Innsbruck’s Iconic Landmark on Maria-Theresien-Straße
Walking through the pedestrian zone of Maria-Theresien-Street, you simply cannot miss St. Anne’s Column (Annasäule). It is one of the city’s most prominent eye-catchers and perhaps the most popular meeting point in the heart of the city.
The column owes its existence to a historical event known as the “Bavarian Rummel.” In 1703, during the War of the Spanish Succession, Tyrolean forces successfully repelled invading Bavarian troops on July 26th. Since this day coincides with the feast day of Saint Anne, the provincial estates vowed to erect this magnificent monument in her honor, which was eventually consecrated in 1706.

The Name Mystery: St. Anne or the Virgin Mary?
Interestingly, the name is technically a bit of a misnomer. The statue atop the red pillar is actually the Virgin Mary, depicted as the “Woman of the Apocalypse” standing on a crescent moon. Originally intended as a Marian column, the date of its consecration on St. Anne’s Day left such a lasting impression on the locals that it has been known as St. Anne’s Column ever since. Insider Fact: The statue you see today is actually a replica. The original figure was moved to the Abbey of Fiecht near Schwaz to protect it from the elements.
Artistic Design and Regional Materials
The monument was designed by the renowned sculptor Cristoforo Benedetti from Trento, a master of the Tyrolean Baroque. It is crafted from Kramsach marble, a regional stone famous for its striking deep red color. The base of the column features four larger-than-life statues of saints, carefully chosen to represent the regional and spiritual identity of the time:
- St. Anne: The mother of the Virgin Mary and the monument’s namesake.
- St. George: The dragon-slayer and patron saint of Tyrol.
- St. Cassian: Patron of the then-Diocese of Brixen.
- St. Vigilius: Patron of the Diocese of Trento.
The Best Photo Spot in Innsbruck
For many visitors, St. Anne’s Column is the ultimate photo motif in Innsbruck. When you stand south of the column and look north, you get a breathtaking view: the red marble pillar and the golden statue in the foreground, the colorful historic facades of the Old Town behind it, and the massive, snow-capped peaks of the Nordkette mountains towering over everything.
Life Around the Column
Today, the area around the column is the pulsing heart of urban life. In the summer, people love to sit on the steps at the base of the monument, enjoying a gelato and soaking in the Mediterranean-like flair of the Innsbruck city center. In winter, the column becomes a central part of the Innsbruck Christmas Market, surrounded by festive lights and the scent of mulled wine. While you are there, take a moment to look at the Palais Trapp just a few meters away—a beautiful Baroque palace with a charming inner courtyard that offers a quiet contrast to the bustling main street.
Key Takeaways for Your Visit:
- Location: Maria-Theresien-Straße (Pedestrian Zone).
- Best Time for Photos: Morning or late afternoon for the best light on the Nordkette mountains.
- History: Erected as a monument of gratitude for the victory over Bavarian troops in 1703.
- Nearby: Explore the many boutiques and traditional cafés surrounding the square.
Continue exploring Innsbruck:
- The Most Beautiful Places to visit in Innsbruck
- A Guide to Shopping in the City Center
- The Golden Roof: Innsbruck’s Most Famous Landmark


